A friend of mine from Singapore forward me this ad asking people to switch off their mobile inside the cinema. I find it very interesting and creative that people will talk about it and forward to everyone. On top of that the strong message from the actor quote "very noisy" or in mandarin "Chao Tze Ren" - I believe everyone will start to use this word inside the cinema before the show start. Of cuz the two actor also very funnie. This ad is to promote their next coming movie "Money Not Enough 2" after their 1st episode which is 10 years ago. This movie will go on screen tomorrow 31st July in Singapore. Well done Jack Neo.